Events have established themselves as a firm element of marketing and of internal corporate communication. Many event modules primarily satisfy the entertainment demands of participants.
The request for an experience-based conveyance of corporate- or product-related information is frequently not fulfilled.
The budgets set aside for an event often evaporate into thin air with a loud bang, without creating a desired memory of the actual message. To justify the high contact price for live communication, the right tools need to be applied.